...and plenty on Revenue, too
You can’t afford to miss the MASA January conference!
We know that in tough times, conference attendance is often one of the first line-items to be cut. But we firmly believe that NOW might be the most crucial of all times to attend the MASA conference.
The Conference Planning Committee will bring in pertinent key-note speakers, timely state and national updates, and clinic sessions to match requests from colleagues around Michigan.
We know you’ll find the 2010 Midwinter conference to be extremely valuable to your professional growth and networking needs.
Come to Detroit in January – you won’t be disappointed!
On behalf of the Conference Planning Committee,
Bruce Burger, Chairperson
Superintendent Gibraltar Public Schools
Conference Agenda
- Pre-conference events, January 27
(details coming soon)
1. Revenue Enhancement
2. Newer Superintendents Budgeting & Negotiations Workshop
3. Podcasting for Administrators
- Keynote Kickoff:

Leading Change in a High Reliability District Requires Courage and Commitment
James Eck, McREL (read bio)
Senior Director for the Leadership Workgroup in Field Services
- Featured speakers:
- Mike Flanagan, Michigan State Superintendent
- Robert Bobb, Detroit Public Schools
- Mark Bielang and Mary Kusler, AASA
- Brad Biladeau, MASA
- Peer-to-Peer sessions:
- Lead Forward—learn more and provide input to the end goals, action summary and talking points for each of 18 initiatives developed by the MASA Council.
- GenNet—learn about the status of the Genesee County seat time waiver. View materials, agreements, program descriptions and more. Hear success stories and how your district can participate. Offer ideas for future online learning opportunities.
- Clinic sessions sure to hit the mark:
Budget & Finance
- Understanding School Finance (Preconference for Newer Superintendents)
- Raising Revenue for Your District (Preconference)
- Changing Demographics & What Needs to be Done
- School Finance Update with Dave Martell, MSBO – offered twice
- Understanding Your Labor Costs and How to Impact Them with Tom White and Micki Magee, MASB
- School Facility Use by Outside Groups – Who Pays for it?
Managing change
- Consolidation – the Nuts & Bolts
- Strategic Planning – Deep Implementation, One Page Plan
- Right Sizing a District and Meeting Financial Challenges
- A System’s Approach to Leading to Positive Change
- Mastering Stakeholder Relations in Difficult Times
Leadership for Learning
- Follow-Up with James Eck of McREL – Execution of the District-Leadership Responsibilities and McREL’s “bonus finding”
- Common Prep & Block Resulting in Less Student Failure
- A Story of Transformation & Growth, Leadership Team Development and Collaboration to Raise Student Achievement and Close Gaps
- Data Informed Planning and Decision Making
- The Role of the Superintendent in Creating a System that Supports Teacher Leadership
- PLC’s Coaching for Learning and Monitoring the Results
Leadership & Governance
- Leadership Coaching: Benefits and Opportunities
- School Board Governance Fishbowl
- Update on Small and Rural District Issues with Don Wotruba of MASB and Mary Kusler of AASA
And more!
- Podcasting for Administrators (Preconference)
- Building Marketing Best Practices into Your District’s Website
- The War Against Boys: Is it Real in Your District?
- Healthy Buildings
- Learning Point Panel
- Courageous Journey Cohort Breakouts
- Learning Point Panel